For the launch of L’Oréal's latest cosmetic product, Voluminous Lash Paradise, I worked with Dugud Lab to create a fantasy driven teaser campaign that became one of the first to introduce this exciting product to the world. We worked with Liza Lash from the L’Oréal League and shot at a beautiful historic estate in the Hudson Valley. With one week to produce the idea into these Snapchat ads, what was the end result? L’Oréal's highest performing Snapchat ad to date. 

SNAPCHAT AD

DIRECTOR'S CUT